Elements and Performance Criteria
- Promote products and services.
- Take opportunities to build business by developing relationships with new and prospective clients.
- Establish rapport and express a genuine interest in client needs and requirements.
- Maintain professional ethics with clients to promote salon image and credibility.
- Clarify client needs and preferences to maximise sales opportunities.
- Maximise sales opportunities by promoting new and additional products and services beneficial to clients.
- Give clients space and time to evaluate purchase and service decisions, while using time to maximum advantage for client and salon.
- Build a return client base.
- Provide prompt service to clients to meet identified needs, according to client service standards.
- Enhance customer commitment, trust and credibility of salon by delivering professional technical and personal service.
- Identify opportunities and use formal and informal research to develop and maintain knowledge of products and services.
- Use customer observation and feedback to evaluate products, services and promotional initiatives and identify changes in client needs and expectations.
- Enhance team effectiveness by sharing market, product and service knowledge with colleagues.
- Suggest product and service adjustments to meet changing client needs.
- Participate in setting salon and personal targets and regularly monitor personal progress towards achievement.
- Manage and use information about clients.
- Determine and record client information to provide personalised service.
- Explain benefits and conditions of loyalty programs to eligible clients.
- Assist clients with loyalty program enrolment.
- Process loyalty program documentation, according to organisational procedures.
- Promote enhanced products and services based on client data and their eligibility under loyalty program guidelines.